2026 WHLA Sponsorship & Marketing Opportunities

1/7/2026

The Wisconsin Hotel & Lodging Association (WHLA) provides Associate Members with exclusive opportunities to connect directly with hotel owners, operators, and decision-makers across the state. These connections are essential for building relationships, sharing your expertise, and positioning your brand as a trusted partner in the Wisconsin lodging industry.

Event Sponsorships

WHLA hosts various events throughout the year that create ideal networking and discussion opportunities. By sponsoring, Associate Members can engage with decision-makers, highlight their offerings, and build powerful industry connections.

WHLA Action Day – January 21
Lodging Innsights Up North – May 20
WHLA September Events – September 23 - 24
Wisconsin Lodging Conference & Trade Show – November 1–3

Advertising Opportunities

Targeted print and digital advertising options help Associate Members maintain visibility with Wisconsin lodging leaders. Advertising across WHLA publications and digital channels ensures your brand stays top of mind throughout the year.

Exclusive Access for Members

All sponsorship and advertising opportunities are exclusive to WHLA Associate Members, providing unmatched access to hotel decision-makers across Wisconsin. Ky Carlson, Strategic Membership & Partnership Manager, is available to help Associate Members design custom membership packages or sponsorship bundles to maximize engagement and impact.

View the 2026 WHLA Vendor Sponsorship & Marketing Guide

Learn more about WHLA Associate Vendor Membership

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WHLA Comment Policy

We welcome and encourage your comments! Our goal is to foster thoughtful, respectful conversations about Wisconsin’s lodging industry. To maintain a productive space for discussion, we kindly ask that you follow these guidelines:

What’s Encouraged:

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What’s Not Allowed:

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WHLA reserves the right to moderate, edit, or remove any comments that violate these guidelines. By posting, you agree to engage respectfully and responsibly.

Have a question or need a direct response? Contact us at [email protected].

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