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  • Home
  • Find Lodging
    • Online Directory
    • Print Lodging Directory >
      • Cover Contest - Contestants
      • Cover Contest - Vote Now
      • Cover Contest - 2025 Winner
      • Order Guides
    • Featured Properties
    • Online Auction
    • WisconsINN Getaways
  • Employment
    • Career Center
    • Education
  • About Us
    • History
    • Chapters
    • Committees >
      • Volunteer
    • Board of Directors
    • Our Team
    • Contact Us
  • Membership
    • Join Us
    • Lodging
    • Lodging Executives
    • Associate Vendors
    • CVB/Chamber
    • Educational Institutions
    • Students
  • myWHLA
    • Member Login
    • Update Contact Preferences
    • News
    • Events >
      • Calendar
      • Conference & Trade Show >
        • 2026 Schedule
        • 2026 Speakers
        • 2026 Trade Show Exhibitors
        • 2026 Exhibitor Info
      • Legislative Action Day
      • Stars of the Industry
      • Member Webinars >
        • H2B Visa Program Updates
        • 2024 Wisconsin Lodging Forecast
      • Wisconsin Lodging Innsights
      • Women in Lodging
    • Legal Corner
    • Lodging Resources >
      • Advocacy >
        • Action Day
        • WHLA PAC
        • WHLA Conduit
        • WHLA Advocacy Fund
        • Action Center
        • Report Your Local Issue
      • AI Tools & Resources
      • COVID-19
      • Vendor Directory
      • Human Trafficking Prevention
      • Marketing Opportunities
      • Members Only Discounts
      • Member Tutorials
      • Per Diem Rates
      • Publication Archives
      • Room Tax
      • Short-Term Rentals
      • Guides & Manuals
    • Sponsorships & Advertising
    • Scholarships

News Articles

Joe Schmit Announced as Closing Keynote for 2025 Wisconsin Lodging Conference & Trade Show

9/30/2025

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Joe Schmit Announced as Closing Keynote for 2025 Wisconsin Lodging Conference & Trade Show
We’re thrilled to announce that Joe Schmit, award-winning broadcaster, author, and keynote speaker, will deliver the closing keynote at the 2025 Wisconsin Lodging Conference & Trade Show, taking place November 2–4 at Chula Vista Resort in Wisconsin Dells. Known for his humor, real-world insights, and high-energy presentations, Joe will leave attendees inspired, motivated, and ready to make a lasting impact in their professional and personal lives.

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Sponsor a Student at the 2025 Wisconsin Lodging Conference & Trade Show

9/18/2025

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2025 Wisconsin Lodging Conference & Trade Show logo
The 2025 Wisconsin Lodging Conference & Trade Show, taking place November 2–4 at Chula Vista Resort, is the premier gathering for hotel and lodging professionals in the state. While the conference is packed with educational sessions, networking opportunities, and industry insights, it also offers a unique chance to shape the next generation of hospitality leaders through our Student Program.

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WHLA September Events Recap: Two Days of Learning, Networking, and Celebration

9/17/2025

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WHLA September Events Recap: Two Days of Learning, Networking, and Celebration
​The WHLA September Events were a fantastic gathering for Wisconsin’s lodging professionals, fostering connections, education, and celebration in Fond du Lac over two energetic days.

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Honoring Wisconsin’s Hospitality Stars: 2025 Spirit of Hospitality Award Winners

9/16/2025

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WHLA logo + WHLA Stars of the Industry logo
The Wisconsin Hotel & Lodging Association (WHLA) proudly celebrated the 2025 Spirit of Hospitality Award winners at the WHLA Awards Luncheon on September 11 at Hotel Retlaw in Fond du Lac. These awards recognize front-line hospitality professionals who go above and beyond to deliver exceptional service, inspire their teams, and elevate the guest experience across Wisconsin.

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Blueprint for Fun + Fresh Connections: Opening Reception

9/12/2025

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Blueprint for Fun + Fresh Connections: Opening Reception
The 2025 Wisconsin Lodging Conference & Trade Show kicks off on Sunday, November 2, with an Opening Reception from 7:00–9:00 pm at Chula Vista Resort in Wisconsin Dells.

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2025 WHLA Conference Keynote: “The Authentic Advantage” with Amber Swenor

9/9/2025

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Amber Swenor, professional headshot. 2025 WHLA Conference Keynote: “The Authentic Advantage” with Amber Swenor
​In a world of automation, evolving guest expectations, and nonstop change, what truly sets great hospitality apart? The answer is the human behind the service. This year at the Wisconsin Lodging Conference & Trade Show, we’re excited to welcome Amber Swenor, transformational business and leadership strategist, as our Tuesday morning keynote speaker.

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Student Opportunities at the 2025 Wisconsin Lodging Conference

9/4/2025

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2025 Wisconsin Lodging Conference & Trade Show logo
The 2025 Wisconsin Lodging Conference & Trade Show isn’t just about connecting today’s leaders—it’s about inspiring tomorrow’s. That’s why WHLA is once again offering complimentary access for students to attend the conference, taking place November 2–4 at Chula Vista Resort in Wisconsin Dells.

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