Call for Proposals to Host the 2025 Wisconsin Lodging Conference & Trade Show

​The Wisconsin Hotel & Lodging Association (WHLA) is thrilled to announce that we are now accepting proposals to host the 2025 Wisconsin Lodging Conference & Trade Show! Scheduled for next November, this premier event presents a unique opportunity to showcase your property as the centerpiece of the state’s most anticipated gathering in the lodging industry.

This is an unparalleled opportunity to place your property at the heart of Wisconsin’s lodging industry. By hosting the 2025 Wisconsin Lodging Conference & Trade Show, you will create an unforgettable experience for attendees while showcasing the best your property has to offer.

Event Overview

The Wisconsin Lodging Conference & Trade Show is WHLA's largest annual event, drawing together a diverse group of hoteliers, industry supporters, educators, and students from across the state. This multi-day event is designed to provide valuable educational sessions, a dynamic trade show, and ample networking opportunities for all attendees. Highlights include:
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• Educational Sessions: Featuring industry experts who will cover the latest trends, best practices, and innovative strategies for success in hospitality.
• Trade Show: A bustling exhibition where vendors display the newest products and services tailored to the hospitality industry.
• Networking Events: Social gatherings, including the annual awards banquet, offering opportunities to connect with industry peers and leaders.

Benefits of Hosting

By hosting the 2025 Wisconsin Lodging Conference & Trade Show, your property will gain significant exposure and recognition within the Wisconsin lodging industry. As the host hotel, you will:

• Showcase Your Venue: Highlight your property’s amenities, services, and staff to an audience of industry professionals who appreciate quality and innovation in hospitality.
• Elevate Your Brand: Gain prominent placement in all event-related marketing, including promotional materials, social media campaigns, and post-event coverage, solidifying your reputation as a leader in the industry.
• Forge New Connections: Hosting brings potential business partners and clients directly to your door, creating opportunities for future collaborations and growth.
• Support the Industry: Contribute to the development and success of Wisconsin’s lodging industry by hosting an event that brings together the best and brightest in the field.

Submit Your Proposal

If your property is interested in hosting the 2025 Wisconsin Lodging Conference & Trade Show, we invite you to review the 2025 Wisconsin Lodging Conference & Trade Show RFP and submit your proposal for consideration. The RFP includes detailed information about the event’s requirements, expectations, and benefits for the host hotel.

To assist in your proposal submission, we’ve prepared a comprehensive proposal grid that outlines the specific criteria and details we’re looking for. This grid will help ensure that your proposal addresses all key aspects necessary to host a successful event. 

Proposals are due by 5:00 PM CST on September 5, and must  be emailed to  Monica Goeke, CAE at  [email protected]. The email should be clearly marked with the Name of the event and must have the completed proposal grid attached.

Decision Timeline

• Proposal Due: September 5, 2024
• Evaluate Proposal: September 16 Education/Conference Meeting
• Review Recommendation: October 8 Executive Committee Meeting
• Sign Contract: by November 1
• Announce Future Location & Dates: November Conference on November 4

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