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Wisconsin Hotel and Lodging Association

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  • Home
  • Find Lodging
    • Online Directory
    • Print Lodging Directory >
      • Cover Contest - 2025 Winner
      • Order Guides
    • Featured Properties
    • WisconsINN Getaways
  • Employment
    • Career Center
    • Education
  • About Us
    • History
    • Chapters
    • Committees >
      • Volunteer
    • Board of Directors
    • Our Team
    • Contact Us
  • Membership
    • Join Us
    • Lodging
    • Lodging Executives
    • Associate Vendors
    • CVB/Chamber
    • Educational Institutions
    • Students
  • myWHLA
    • Member Login
    • Update Contact Preferences
    • News
    • Events >
      • Calendar
      • Conference & Trade Show >
        • 2025 Schedule
        • 2025 Speakers
        • 2025 Trade Show Exhibitors
        • 2025 Exhibitor Info
      • Legislative Action Day
      • Stars of the Industry
      • Member Webinars >
        • H2B Visa Program Updates
        • 2024 Wisconsin Lodging Forecast
      • Wisconsin Lodging Innsights
      • Women in Lodging
    • Legal Corner
    • Lodging Resources >
      • Advocacy >
        • Action Day
        • WHLA PAC
        • WHLA Conduit
        • Action Center
        • Report Your Local Issue
      • COVID-19
      • Vendor Directory
      • Human Trafficking Prevention
      • Marketing Opportunities
      • Members Only Discounts
      • Member Tutorials
      • Per Diem Rates
      • Publication Archives
      • Room Tax
      • Short-Term Rentals
      • Guides & Manuals
    • Sponsorships & Advertising
    • Scholarships

WHLA Events

Events

The Wisconsin Hotel & Lodging Association has a proud tradition of providing the knowledge and resources lodging professionals need to be successful in our industry. Members have access to multiple avenues for education and professional development. Event types include online webinars, local industry meetings, and our statewide conference.

WHLA is proud to provide legislative and industry updates at regional industry events. If you would like WHLA to speak at an upcoming event in your area, please contact Monica at [email protected] or (262) 782-2851 ext. 12 for more information. 
Event Calendar

FEATURED EVENT:
2025 Action Day


Join WHLA members for three incredible events in one on April 8 in Madison to amplify your impact, grow your network, and strengthen Wisconsin's lodging industry!
REGISTER NOW!
Exterior image of The American Club in Kohler - site of the 2025 Lodging Innsights Kohler in January.

Upcoming Events

​Sponsorship opportunities are available for most events. Visit the Sponsorships & Advertising page or contact our team at [email protected] or (262) 782-2851 for more information.

Wisconsin Lodging Conference & Trade Show

Wisconsin Lodging Conference & Trade Show Educational Panel
The Wisconsin Lodging Conference & Trade Show brings together world-class education with the state's only lodging-specific Trade Show. Each November, WHLA members meet in person for timely educational sessions and to connect with industry peers and hotel suppliers.
Learn More
View 2024 Event Details

Quarterly Lodging Innsights

WHLA is hitting the road is 2025 and bringing education and networking to a location near you with our new event series - Quarterly Lodging Innsights! ​Each one will begin with a Wisconsin Women in Lodging luncheon, followed by educational programming that highlights industry trends both in the region and throughout the state.
Learn More
View April 2025 Event Details
Quarterly Lodging Innsights Beloit Event - hospitality leaders sitting around a table learning from each others' challenges and experiences.

Stars of the Industry Awards

WHLA Stars of the Industry typographic logo with a partial star outline framing the left side of the words.
​The WHLA Stars of the Industry Awards recognize exemplary performance and qualities that set the high standards for the entire industry to achieve. This exclusive member program celebrates the achievements of Wisconsin’s lodging employees, industry associates and leaders.
Nominate a Star
Learn More

Action Day

​In an effort to help educate legislators and decision makers about WHLA, its members, and its positions on proposed legislation, WHLA hosts an Action Day. Each year, members from throughout the state gather in Madison to meet one-on-one with legislators at the State Capitol.
Learn More
View April 2025 Event Details
WHLA Action Day group

Other Lodging Events

Greater Milwaukee Hotel & Lodging Association group at a bowing event
​WHLA official local chapters and affiliated organizations gather across the state to support their communities and each other while promoting industry engagement and camaraderie.
View Event Calendar
Learn More

Gold Sponsors

WHLA Logo icon. Navy W with green open-ended infinity sign and WHLA initials inside the opening.

Wisconsin Hotel & Lodging Association
125 N. Executive Dr, Ste 206  |  Brookfield, WI 53005
(262) 782-2851  |  [email protected]
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