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Wisconsin Hotel and Lodging Association

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  • Home
  • Find Lodging
    • Online Directory
    • Print Lodging Directory >
      • Cover Contest - 2025 Winner
      • Order Guides
    • Featured Properties
    • Online Auction
    • WisconsINN Getaways
  • Employment
    • Career Center
    • Education
  • About Us
    • History
    • Chapters
    • Committees >
      • Volunteer
    • Board of Directors
    • Our Team
    • Contact Us
  • Membership
    • Join Us
    • Lodging
    • Lodging Executives
    • Associate Vendors
    • CVB/Chamber
    • Educational Institutions
    • Students
  • myWHLA
    • Member Login
    • Update Contact Preferences
    • News
    • Events >
      • Calendar
      • Conference & Trade Show >
        • 2025 Schedule
        • 2025 Speakers
        • 2025 Trade Show Exhibitors
        • 2025 Exhibitor Info
      • Legislative Action Day
      • Stars of the Industry
      • Member Webinars >
        • H2B Visa Program Updates
        • 2024 Wisconsin Lodging Forecast
      • Wisconsin Lodging Innsights
      • Women in Lodging
    • Legal Corner
    • Lodging Resources >
      • Advocacy >
        • Action Day
        • WHLA PAC
        • WHLA Conduit
        • WHLA Advocacy Fund
        • Action Center
        • Report Your Local Issue
      • COVID-19
      • Vendor Directory
      • Human Trafficking Prevention
      • Marketing Opportunities
      • Members Only Discounts
      • Member Tutorials
      • Per Diem Rates
      • Publication Archives
      • Room Tax
      • Short-Term Rentals
      • Guides & Manuals
    • Sponsorships & Advertising
    • Scholarships

Lodging Properties

Lodging Property Membership

​Join the thousands of lodging professionals who are taking advantage of their membership with WHLA. When your property joins, all of your team members gain access to exclusive benefits, education and resources.
Aerial photo of a large lodge in the woods lit up at night with a green roof.

Member Types

  • ​Branded Properties
  • Independent Lodging Establishments
  • Vacation Rentals
  • Construction Properties
  • Lodging Executives 

Member Benefits

​Lodging members have access to powerful resources and support for their property operations. From advocacy and compliance, events and education, to training and cost saving programs, our focus is on making your job easier and helping ​you grow your business. See the slideshow below for more details.
​
  • Advocacy
  • Education & Training
  • Industry Connections
  • News and Industry Information
  • Operational and Regulatory Resources
  • Targeted Marketing Services

Advocacy


Stay informed on advocacy work and issues impacting the industry through Capitol Insider emails, attending Legislative Action Day, and learning more about our advocacy efforts. | Webinars and presentations from elected officials and industry thought leaders. | Invitation to participate in Action Day - our annual day of lobbying.

Education & Training


Free members only webinars on topics including law, marketing, sales, social media and more. | Membership rates to the annual Wisconsin Lodging Conference & Trade Show | Regional and chapter events. | Educational Scholarships for students pursuing a degree in hotel management or hospitality.

Industry Connections


Build your professional network at member events including the annual Wisconsin Lodging Conference. | Connect with vendors who offer products and services to the lodging industry.

News and Industry Information


Stay informed on industry news, changes, and trends with WHLA’s members only publications: Weekly Wisconsin Lodging Insider e-newsletter, Quarterly InnTouch magazine, and monthly occupancy reports from STR - the leading provider of data benchmarking and analytics for the lodging industry.

Operational and Regulatory Resources


Gain access to industry specific data and exclusive resources: Complimentary legal advice from WHLA’s hospitality lawyer, Room Tax Resources, Social Media Toolkit, Per Diem Information, Room Rate Card, Human Trafficking Prevention Tools, Short Term Rental Guidance, and more

Targeted Marketing Services


Free web listing on WHLA’s searchable lodging directory including photos and a link to your website | Free text listing and reduced advertising rates in the annual Wisconsin Lodging Directory | Discounted print and digital co-op advertising opportunities | Exclusive advertising options on WisconsinLodging.org

Membership Dues

​Lodging dues are based on the number of rooms/units on your public lodging establishment license. There are separate dues structures for lodging properties, vacation homes, and new construction properties. Interact with the arrows below to find out more.

Lodging

1-10 rms: $ 242 / year

11-50 rms: $ 320 / year

51-500 rms: $ 7.25 / rm

501-700 rms: $ 6.75 / rm

700+ rms: $ 6.25 / rm

Become a Member

Advocacy Fund: Your membership invoice will also include a $1 per room voluntary contribution to the WHLA Advocacy Fund. WHLA's Board of Directors has recommended that all WHLA members make this contribution annually.

Vacation Homes

1-20 units: $ 495 / year

21-50 units: $ 725 / year






Become a Member

Advocacy Fund: Your membership invoice will also include a $1 per room voluntary contribution to the WHLA Advocacy Fund. WHLA's Board of Directors has recommended that all WHLA members make this contribution annually.

New Construction Properties

$ 275 / year






Become a Member

Advocacy Fund: Your membership invoice will also include a $1 per room voluntary contribution to the WHLA Advocacy Fund. WHLA's Board of Directors has recommended that all WHLA members make this contribution annually.

Option: Quarterly Installments available upon request

AHLA Membership

​WHLA is affiliated with the American Hotel & Lodging Association (AHLA), as a partner state association. Independent property members are encouraged to sign up for membership with AHLA through us to receive both state and national benefits. For nationally branded properties, AHLA membership must be handled through your parent company.

The additional cost for AHLA dues through WHLA is as follows:
  • 1 - 10 rooms… $38.50 / year
  • 11 - 50 rooms… $121 / year
  • 51 - 500 rooms… $3.30 / room 
  • 501-700 rooms… $2.75 / room
  • 700+ rooms… $2.75 / room
Photo of hotel lobby with lots of seating. Open concept.

Lodging Executives

​WHLA offers complimentary membership to lodging owners and management company operators with all properties in membership. View the Lodging Executive member page for more information.
WHLA Logo icon. Navy W with green open-ended infinity sign and WHLA initials inside the opening.

Wisconsin Hotel & Lodging Association
125 N. Executive Dr, Ste 206  |  Brookfield, WI 53005
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