Lodging Executives

WHLA offers complimentary membership to lodging owners and management company operators with all properties in membership. The Lodging Executive membership was designed to allow top lodging executives to receive all communications and opportunities for active involvement in the association, without replacing the property’s general manager as the contact person. WHLA Lodging Executive members receive all of the benefits of Lodging Property membership.

Member Benefits

​Lodging Executive members have access to powerful resources and support for their property operations. From advocacy and compliance, events and education, to training and cost saving programs, our focus is on making your job easier and helping ​you grow your business.

Advocacy

Stay informed on advocacy work and issues impacting the industry through Capitol Insider emails, attending Legislative Action Day, and learning more about our advocacy efforts. | Webinars and presentations from elected officials and industry thought leaders. | Invitation to participate in Action Day - our annual day of lobbying.

Education & Training

Free members only webinars on topics including law, marketing, sales, social media and more. | Membership rates to the annual Wisconsin Lodging Conference & Trade Show | Regional and chapter events. | Educational Scholarships for students pursuing a degree in hotel management or hospitality.

Industry Connections

Build your professional network at member events including the annual Wisconsin Lodging Conference. | Connect with vendors who offer products and services to the lodging industry.

News and Industry Information

Stay informed on industry news, changes, and trends with WHLA’s members only publications: Weekly Wisconsin Lodging Insider e-newsletter, Quarterly InnTouch magazine, and monthly occupancy reports from STR - the leading provider of data benchmarking and analytics for the lodging industry.

Operational and Regulatory Resources

Gain access to industry specific data and exclusive resources: Complimentary legal advice from WHLA’s hospitality lawyer, Room Tax Resources, Social Media Toolkit, Per Diem Information, Room Rate Card, Human Trafficking Prevention Tools, Short Term Rental Guidance, and more

Targeted Marketing Services

Free web listing on WHLA’s searchable lodging directory including photos and a link to your website | Free text listing and reduced advertising rates in the annual Wisconsin Lodging Directory | Discounted print and digital co-op advertising opportunities | Exclusive advertising options on WisconsinLodging.org

Join WHLA

Lodging Executive membership includes access to member benefits for all employees and team members of your management company.
Advocacy
Education & Training
Industry Connections
News & Industry Information
Operational & Regulatory Resources
Targeted Marketing Services

Lodging Executive Membership

$ 0 / year

All lodging properties must be in membership with WHLA