Conference Keynote Announcement

​The Wisconsin Hotel & Lodging Association is pleased to announce that James Ferguson will be closing out the 2023 Wisconsin Lodging Conference & Trade Show scheduled for November 5-7, 2023 at the Holiday Inn Stevens Point Conference Center. His keynote “How to Ensure Employees are Seen, Heard, and Supported” will be presented on Tuesday, November 7. This session, along with all other programming for the event, was selected by the WHLA Education/Conference Committee, a group of volunteer leaders from the Wisconsin hospitality community. 

​How to Ensure Employees are Seen, Heard, and Supported

​In this session we will put the Fun back in FUNdamentals by diving into actionable ways to strengthen your company culture and become a more effective & emotionally intelligent leader through authentic and intentional action.

Right now, across all industry retention is low, and our lean teams are feeling understaffed, overworked, and unmotivated. Many leaders young and seasoned want to make positive change but are overwhelmed by where to start, and this session will help!

As we begin to bounce back, the morale of our teams will need to be our highest priority. In this session James will provide a timely message about the positive power of putting employees first inspired by his book, The Confetti Culture Playbook, that will provide actionable ideas and strategies revolving around considering and acting on suggestion and incentivizing good work that ensure your teams feel seen, heard, and supported, bringing out the best in both you and your teams!

​James Ferguson is a leadership & culture speaker and author, and the principal consultant at Confetti Culture. An award-winning Hotel General Manager who after years of experience in effectively leading and managing hotel operations, decided to redirect his leadership path. His experiences helped him realize that in the hospitality industry we are taught to focus on guests and the all mighty dollar, not the people working hard to earn it for us. That's when he decided to start his own business and write a book to change the narrative and challenge the status quo by helping hotels realign their priorities and put employees first! experience in effectively leading and managing hotel operations, decided to redirect his leadership path. His experiences helped him realize that in the hospitality industry we are taught to focus on guests and the all mighty dollar, not the people working hard to earn it for us. That's when he decided to start his own business and write a book to change the narrative and challenge the status quo by helping hotels realign their priorities and put employees first!

Register Now for the 2023 Wisconsin Lodging Conference & Trade Show

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