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  • Home
  • Find Lodging
    • Online Directory
    • Print Lodging Directory >
      • Cover Contest - 2025 Winner
      • Order Guides
    • Featured Properties
    • WisconsINN Getaways
  • Employment
    • Career Center
    • Education
  • About Us
    • History
    • Chapters
    • Committees >
      • Volunteer
    • Board of Directors
    • Our Team
    • Contact Us
  • Membership
    • Join Us
    • Lodging
    • Lodging Executives
    • Associate Vendors
    • CVB/Chamber
    • Educational Institutions
    • Students
  • myWHLA
    • Member Login
    • Update Contact Preferences
    • News
    • Events >
      • Calendar
      • Conference & Trade Show >
        • 2025 Schedule
        • 2025 Speakers
        • 2025 Trade Show Exhibitors
        • 2025 Exhibitor Info
      • Legislative Action Day
      • Stars of the Industry
      • Member Webinars >
        • H2B Visa Program Updates
        • 2024 Wisconsin Lodging Forecast
      • Wisconsin Lodging Innsights
      • Women in Lodging
    • Legal Corner
    • Lodging Resources >
      • Advocacy >
        • Action Day
        • WHLA PAC
        • WHLA Conduit
        • Action Center
        • Report Your Local Issue
      • COVID-19
      • Vendor Directory
      • Human Trafficking Prevention
      • Marketing Opportunities
      • Members Only Discounts
      • Member Tutorials
      • Per Diem Rates
      • Publication Archives
      • Room Tax
      • Short-Term Rentals
      • Guides & Manuals
    • Sponsorships & Advertising
    • Scholarships

News Articles

Recognizing Exceptional Industry Support: Nominate for WHLA’s Associate of the Year Award

5/14/2025

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Recognizing Exceptional Industry Support: Nominate for WHLA’s Associate of the Year Award
The Wisconsin Hotel & Lodging Association is now accepting nominations for the 2025 Associate of the Year Award—an annual recognition presented to a WHLA vendor or associate member who goes above and beyond to support Wisconsin’s hospitality industry.

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WHLA Members Advocate in D.C. at AHLA’s Hotels on the Hill

5/14/2025

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This week, WHLA is proud to have a strong delegation representing Wisconsin at American Hotel & Lodging Association’s (AHLA) Hotels on the Hill in Washington, D.C., held May 13–14, 2025.

This premier advocacy event provides hospitality professionals with a valuable platform to meet with members of Congress, discuss pressing industry issues, and learn how to effectively advocate for the future of their businesses and the lodging industry as a whole.

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WWIL Mentorship Program Launches Pilot Phase – Sign Up Now!

5/13/2025

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Wisconsin Women in Lodging (WWIL) logo
The Wisconsin Women in Lodging (WWIL) is proud to launch the pilot phase of our new WWIL Mentorship Program, a statewide initiative designed to foster professional growth, leadership development, and peer connection among women in Wisconsin’s lodging industry.

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WWIL Walks with Purpose: A New Path to Purpose and Connection

5/13/2025

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WWIL Walks with Purpose: A New Path to Purpose and Connection
Wisconsin Women in Lodging (WWIL) is taking action for a great cause! In 2025, WWIL members will join together for a series of fundraising walks that support women, families, and communities throughout Wisconsin.

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Wisconsin Women in Lodging Leaders Represent at AHLA ForWard Conference 2025

5/8/2025

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Monica Goeke, CAE, VP of WHLA, and Lynn Ketterhagen, GM of Lake Lawn Resort and WWIL Steering Committee leader, joined 900 women and allies to experience this dynamic lodging industry event.
The Wisconsin Women in Lodging were represented at this year’s ForWard Conference, which took place from May 5-7, 2025, in Atlanta. Monica Goeke, CAE, VP of WHLA, and Lynn Ketterhagen, GM of Lake Lawn Resort and WWIL Steering Committee leader, joined 900 women and allies to experience this dynamic lodging industry event. The conference featured inspiring speakers, interactive sessions, and valuable networking opportunities, empowering attendees to continue their leadership journeys.

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Relax, Connect, and Support Women in Lodging at the Nine & Wine Retreat

4/30/2025

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Relax, Connect, and Support Women in Lodging at the Nine & Wine Retreat
The Wisconsin Women in Lodging Nine & Wine Retreat invites you to take a step back, connect with industry peers, and enjoy some much-deserved time for yourself. Set against the beautiful backdrop of Chula Vista Resort on May 27 - 28, this event focuses on creating meaningful experiences—whether on the golf course, enjoying excellent food and wine, or engaging in thoughtful conversations that uplift women in the lodging industry.

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Celebrating Innovation & Impact: Nominate for WHLA’s Development Excellence Awards

4/30/2025

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Celebrating Innovation & Impact: Nominate for WHLA’s Development Excellence Awards
Wisconsin’s lodging landscape is as unique as the communities it serves — from modern boutique hotels in our bustling cities to family-owned resorts nestled in scenic small towns. Behind every great property is a team that brought a vision to life through thoughtful planning, investment, and innovation. The Development Excellence Awards from the Wisconsin Hotel & Lodging Association (WHLA) were created to recognize just that.

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Join the Wisconsin Delegation at AHLA’s Hotels on the Hill

4/23/2025

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WHLA is proud to join hoteliers from across the country at the American Hotel & Lodging Association’s (AHLA) Hotels on the Hill, taking place May 13–14, 2025, in Washington, D.C.

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Who Can Nominate? A Guide to the 2025 WHLA Stars of the Industry Awards

4/23/2025

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Who Can Nominate? A Guide to the 2025 WHLA Stars of the Industry Awards
The Wisconsin Hotel & Lodging Association's Stars of the Industry Awards program honors individuals and properties that excel in making Wisconsin's lodging industry outstanding. As we accept nominations for our 2025 awards, a common question we receive is: Who is eligible to nominate?

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From the Classroom to the Capitol: A Student’s Experience at WHLA Action Day

4/23/2025

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Noah Rosenberger, WHLA Student Board Representative
As a WHLA Student Board Representative, Noah Rosenberger had the opportunity to attend the 2025 WHLA Action Day in Madison. In this guest post, he shares his reflections on the experience, from advocacy at the Capitol to connecting with industry leaders.

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