Wisconsin, also known as America’s Dairyland, is certainly famous for cheese, beer, and the Green Bay Packers, but it also has some stunning landscapes, vibrant cities, 4 unique seasons, and importantly, warm hospitality that is known around the country. Wisconsin offers a unique opportunity for individuals seeking a career in the hotel and hospitality industry. This thriving industry provides numerous benefits and perks, making it an ideal choice for those looking to advance quickly without the burden of student debt. (That is not to say you shouldn’t pursue higher education if it is the right fit for you!)

The Wisconsin Hotel & Lodging Association (WHLA) has honored Dr. Lynea LaVoy with the 2023 Educator of the Year Award. The award was established in 2023 to recognize a Wisconsin-based exemplary education professional who has demonstrated an outstanding commitment to preparing students for success in the hospitality industry by providing high-quality learning opportunities and pathways for career success.

​The Wisconsin Hotel & Lodging Association (WHLA) has honored Brian Lee, APR, Principal and Owner of Revelation PR, Social Media and Advertising, with its Associate of the Year award for 2023. The award recognizes one professional each year who services the Wisconsin lodging industry in an exemplary manner. The award was presented during a dinner ceremony at the 2023 Wisconsin Lodging Conference on November 6 at the Holiday Inn Stevens Point Convention Center.

​WHLA honored Sara Abbott, Resort General Manager of the Metropolis Resort in Eau Claire, with its annual Innkeeper of the Year Award. The Innkeeper of the Year Award is a time-honored tradition that recognizes an outstanding individual who exemplifies the hospitality industry in our state. The award was presented during a dinner ceremony at the 2023 Wisconsin Lodging Conference on November 6 at the Holiday Inn Stevens Point Convention Center.

​​WHLA has honored hotelier Kristina McConnell from Aimbridge Hospitality with the Corporate Champion of the Year Award. This award recognizes a key management individual who owns or operates lodging properties in Wisconsin for their high level of achievements. The award was presented during dinner at the 2023 Wisconsin Lodging Conference & Trade Show on November 6 at the Holiday Inn Stevens Point Convention Center.

Attendees at the 2023 Wisconsin Lodging Conference & Trade Show gathered at the Holiday Inn Stevens Point for the Opening Reception and were treated to a surprise from a professional musician. Jordan Bain performed his original song “Ode to WHLA” live on-stage during the event.

The Wisconsin Women in Lodging (WWIL) introduced two new career development scholarships. The announcement was made by WWIL Chair Krissy Sigmund on November 7 during the Women in Lodging Breakfast at the 2023 Wisconsin Lodging Conference & Trade Show at the Holiday Inn Stevens Point.

​Several important tax changes have been made in Wisconsin, be sure you are ready for them. There has been an increase in the Retailer’s Discount Deduction, and changes to sales taxes in the City of Milwaukee and Milwaukee County.

The Silent and Live Auctions will be returning to the Wisconsin Lodging Conference & Trade Show!  The auctions offer a variety of getaway packages, dining and spa certificates, holiday gifts, and more. 

​We’ve increased the educational offerings for this year’s Wisconsin Lodging Conference & Trade Show to provide even more opportunities for WHLA members to learn from expert speakers on topics impacting the industry. After reviewing the feedback from previous event attendees, the WHLA Education / Conference Committee increased the number of breakout session offerings and developed three unique tracks which tie to the theme of “Connect. Explore. Refresh.”